How Golub & Company answers prospects 24/7 without staff on call
Golub & Company uses Betterbot to answer prospects instantly at any hour and book tours. In September 2026: 8,800+ prospect conversations and 200 appointments.
The challenge
Golub & Company wanted every prospect answered quickly, without putting staff on call around the clock.
“We wanted to ensure prospective residents received immediate answers to common questions, could schedule tours more easily, and remained engaged throughout the leasing journey without requiring staff to be available 24/7.”Dago Blanco, VP of Marketing, Golub & Company
How it works after hours
Step 1: Office closes
“…remained engaged throughout the leasing journey without requiring staff to be available 24/7.”
Step 2: Question in
“Since implementing Betterbot, we've been able to provide instant responses to prospective residents at any time of day while allowing our onsite teams to focus on higher-value leasing and resident interactions.”
Step 3: Tour booked
“The platform has created a more seamless lead-to-tour experience, improved consistency in prospect communication, and given our team better visibility into prospect engagement and conversion opportunities.”
Step 4: Next morning
“Betterbot has helped us capture and nurture leads that might otherwise have been lost due to delayed follow-up.”
Results
In September 2026, Golub & Company saw 8,800+ prospect conversations and 200 appointments with Betterbot.
“We've seen strong prospect engagement, increased appointment generation, and improved responsiveness across our communities.”Dago Blanco, VP of Marketing, Golub & Company
“It's an effective leasing and customer experience tool that helps extend your team's reach, improve response times, and create a better experience for prospects.”
Quick answers
Does Betterbot answer Golub & Company's prospects at any time of day?
Yes. Dago Blanco, VP of Marketing at Golub & Company: "Since implementing Betterbot, we've been able to provide instant responses to prospective residents at any time of day while allowing our onsite teams to focus on higher-value leasing and resident interactions."
Which PMS does Golub & Company use with Betterbot?
Golub & Company uses Yardi as its property management system.
What changed for the leasing team?
Golub & Company's onsite teams can focus on higher-value leasing and resident interactions. In Dago Blanco's words, the platform has "given our team better visibility into prospect engagement and conversion opportunities."
